The brand’s philosophy is based on creating toys with strong educational potential: each series encourages active interaction, turning play into a space of broad opportunities for discovery and creative solutions.
Key assortment areas
● STEM and scientific exploration: A significant part of the lineup consists of sets designed to form basic scientific knowledge. These include Solar System models, volcano eruption simulation kits, water purification systems and detective sets for working with fingerprints.
● Interactive technologies: Toys with control elements, such as a radio-controlled robot lizard, introduce basic principles of interaction with technology and help develop attention and an understanding of cause-and-effect relationships.
● Creativity and self-expression: To foster creativity, the brand offers modeling kits, including a pottery wheel, allowing children to experiment with shapes, textures and various materials.
● Role-play and storytelling: A separate niche is occupied by glove toys shaped like animals and dinosaurs, as well as finger theater series (“African Animals”, “Dinosaurs”), which serve as a foundation for theatrical play.
● Active development and logic: Interactive targets stimulate coordination and reaction speed, while various puzzles contribute to the development of logical and spatial thinking.
Development vector
Same Toy plans to expand its range of scientific kits and puzzles. Further development of the assortment will focus on enhancing educational value and diversifying play scenarios.